15 Best Advertisement Examples for Your Brand in 2023

Best Advertisement Examples to Inspire Your Next Campaign

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Last night I saw amazing advertisement examples on Instagram. After that, I begin to think about how much brand advertising can be influential. So, I started searching for branding ads, and here is what I found out: 

To have a successful business, you need to have a strong advertising campaign that will reach your target audience.

There are many different ways to advertise, and one of them is through top influencer marketing platforms and marketplaces. However, it can be overwhelming to figure out which method is best for your brand.

To help you out, we’ve compiled a list of the best advertisement examples for your brand. From social media ads to video ads, there is an option for every business.

Now, be ready to embark on an incredible journey in the huge world of advertisements.

Note: By using Ainfluencer you can find the best and most relevant influencers to be a part of your brand advertising campaign.  In the coming sections, we will explain more about how Ainfluencer can be helpful in your advertisement campaigns. So, without further ado, let’s jump right into the topic. 

What Is Brand Advertising

Let’s find out all you need to know about brand advertisement examples.

Brand advertising is a type of advertising that focuses on creating a long-term association with a product or service.

It is about building trust and loyalty between the customer and the company. The goal of brand advertising is to make customers think positively about the brand so that they will continue to buy from the company in the future. 

There are many different ways to create a brand advertisement. Companies often use celebrity endorsements, emotional appeals, and positive associations to make their products more appealing to customers. 

For example, Nike’s ‘Just Do It’ slogan is one of the most iconic brand advertisements of all time.

The simple, yet, effective tagline has been used in Nike’s advertising for decades, and it has helped to make Nike one of the most recognizable brands in the world.

Also, social media influencer marketing campaigns enable companies to considerably raise brand identity by reaching more people.

This subsequently leads to more significant website traffic and more bottom-line profit.

If you want to use influencers to build your brand on Instagram Ainfluencer could be the best choice for you. 

Ainfluencer is where you can seek out professionals interested in influencer marketing. If you want to know more about this all-in-one influencer marketing platform, keep reading this article.  

Use Ainfluencer Marketplace To Have Best Marketing Campaigns

Ainfluencer is a one-stop marketplace. If you want to run a successful influencer marketing campaign for your advertisement on Instagram Ainfluencer is the best option for you.  

This is one of the most popular platforms that help you to promote your products and services in the right way. 

The marketplace allows users to search, find, and contact social media influencers with the desired skill set and criteria.

The platform also provides detailed profiles of each influencer to ensure that businesses make informed decisions on working with the right brand ambassadors and influencers. 

Find all types of influencers on Ainfluencer marketplace
Find All Types of Influencers on the Ainfluencer Marketplace

Ainfluencer Features

If you don’t know how to run your Instagram influencer campaigns effectively, Ainfluencer can do it. Moreover, it has many features that you can use for free!

Now, let’s read about the most valuable features of Ainfluencer. 

  • Ainfluencer has a free plan for its users.
  • It is reliable because it validates the influencers, and makes sure they fulfill their contracts.
  • Ainfluencer is user-friendly and quick.
  • This platform is not a simple automated program. It has a very powerful AI and a professional customer support team to assist users in locating the most relevant and influential influencers in your niche.
  • Ainfluencer will help you track the performance of your posts from the beginning of your campaign to the end. You can get real-time analytics and the exact count of likes, comments, and video shares for each post.
  • Depending on your budget, you can choose influencers in various categories, from micro-influencers to macro-influencers.
  • In Ainfluencer, you can find top brands looking for ambassadors and well-known influencers willing to cooperate.
  • Also, brands can create successful marketplace campaigns.

Use Ainfluencer for free now!

If you want to know more about Ainfluencer watch this YouTube video.

All Types OF Advertisement

Here you can see four types of clever ads from the past few centuries (yikes!), from the earliest to the latest.

1. Print Advertising

According to Infolinks, the first British print ad that appeared in the 1472 edition of The English Chronicle, was the first advertisement of this type. 

Since then, print advertising has become available in newspapers, magazines, brochures, billboards, flyers, and similarly portable methods of spreading a brand’s message to its customers. 

In this advertisement method, the advertiser pays the publisher to place their ads in the publication.

2. Radio Advertising

The first radio advertising began in 1920 introduction of the first commercial radio stations in the U.S. 

Today, radio remains a popular advertising method for sponsoring an event, launching a new product, or improving a business’s exposure. 

Radio advertising enables the advertiser to pay a fee to have the advertisement appear during a designated time period when music is being played or during radio commercial breaks. 

3. Television Advertising

The earliest television commercials promoted practical products, such as household items, clothing and apparel, and political campaigns. 

Today advertisers broadcast and sell goods, and services to viewers on both local cable channels and national broadcast networks.

In this advertisement method, the advertiser pays the regional or national television network to display their advertisement during specified breaks in the network’s standard programming.

4. Internet Advertising

The most exciting advertisement example is Internet advertising. let’s go for it.

The Internet has revolutionized the way businesses advertise. No longer are businesses limited to print ads, TV commercials, and radio spots. Now, businesses can attract their target audiences through various online channels.

One of the most popular forms of internet advertising is using Instagram. 

In terms of internet advertising, using Instagram correctly can be so effective. Over 2 billion people use Instagram on a regular basis. So, clever ads on Instagram can boost your engagement rate

As a marketer, you should know how to run a successful Instagram influencer campaign to show IG users all the advantages of your products and services. 

What Are Brand Advertising Examples

To build creative ads you should know all types of advertisement examples. Now, we providing a complete guide to the advertisement list. After reading the explanation below you can have a better insight into the choices you have for the best marketing campaigns.

The Best Advertising Campaigns of All Time (+ Explaining What Made Them Successful)

Here are the 15 most popular advertisement examples so you can learn from them.

1. Nike: Just Do It.

Once upon a time, Nike’s products primarily consisted of shoes suitable for Marathon runners. Eventually, a sufficient fitness craze emerged, and Nike’s marketing department understood that they had to take advantage of it to surpass their main competitor, Reebok. (At the time, Reebok was selling more shoes than Nike.) And so, in the late 1980s, Nike created the ‘Just Do It’ campaign.

In 1988, Nike’s sales were at about $800 million. By 1998, sales exceeded $9.2 billion. ‘Just Do It.’ was short and sweet, but encapsulated everything that people felt when they were exercising and people can still feel that feeling today. Don’t want to run five miles? Just Do It. Don’t want to walk up four flights of stairs?

One Of The Most Popular Advertisement Examples
One Of The Most Popular Advertisement Examples

Is There Anything You Can Learn From This advertisement Example 

Whenever you want to present your brand, first of all, you should ask yourself:

What do we offer to solve the problem of our customers? What is our solution for them?

Make a list of the advantages and disadvantages of your products and work on your weaknesses to grow your brand.

2. Coke: Share a Coke

The following advertisement example is from Coke – one of the biggest companies all around the world. While an established company may be skeptical about doing anything innovative, Coca-Cola took an unconventional approach. 

The ‘Share a Coke’ campaign began in 2011 when Coca-Cola personalized each bottle by appealing to the most famous names in the country.

Coca-Cola has followed this approach since then, printing the first names of its soda bottles and cans in its distinctive font. You can even buy personalized bottles on its website.

It was an important story in the marketing and advertising industry. Many customers were pleased with it, although some individuals were perplexed by it – why make a temporary item so personal?

Pepsi even published counter ads shortly after the campaign launched.

Coke Advertisement Example
Coke Advertisement Example

Is There Anything You Can Learn From This advertisement Example 

Being flexible and creative can be the key to success. 

Coke buyers are regular customers, so it was strategically pursued by the company with full vigor.

3. Absolut Vodka: The Absolut Bottle

Let’s learn more about another creative campaign on the list of these fantastic brand advertisement examples. 

Despite having no defined color or shape, Absolut established its bottle to be the most frequently recognized bottle in the world with its campaign:  print ads featuring bottles ‘in the wild’ that is the longest campaign among successful brand advertisement examples and lasted for 25 years.

The Absolut brand was awarded 2.5 percent of the U.S. market when it was launched, while it was almost wholly taken by Russian vodka in the 2000s.

Absolut Ad
Absolut Ad

Is There Anything You Can Learn From This advertisement Example 

Don’t think that your products are boring because you can always tell your story to your customer and they will love it.

4. Anheuser-Busch: What’s up (1999)

How many times has an advertisement literally changed the way we talk to each other? Let me answer that with another question: ‘What’s up?’

This commercially successful series of commercials with a group of friends talking on a line phone while drinking alcohol and ‘watching the game’ on TV debuted in late 1999.

It starts: ‘Hey, what are you doing? Someone asks. ‘Watching the game and having a drink,’ a person replies. As more friends pick up the receiver, the merriment ensues: ‘What’s up, bro?’ is yelled back and forth. This became a classic catchphrase and a beer icon that continued to run constantly on sports networks over the next few years.

Anheuser Advertising
Anheuser Advertising

Is There Anything You Can Learn From This advertisement Example 

The Anheuser ad popularized the use of music in TV commercials, and many people are still exposed to today’s background music. Why has the influence endured? 

The Budweiser ad showed what happens when individuals, faced with the task of advertising a product, make funny, candid jokes instead of conventional commercials. Dare to use humor in your advertisements as well. The more genuine they are, the wealthier your clients will be.

5. California Milk Processor Board: Got Milk

In 1993, the executive director of the California Milk Processor Board, Jeff Manning, hired an ad agency to help restore milk’s reputation in California and nationwide. They determined that television commercials should emphasize the effects of not having milk.

During a brainstorming session, they came up with a tagline, namely, Got milk and then put a question mark at the end.

The ‘Got Milk?’ campaign played an important role in popularizing the milk marketing slogan, coinciding with a huge jump in milk sales in California in 2011.

California Milk Processor Board: Got Milk
California Milk Processor Board, Got Milk

Is There Anything You Can Learn From This advertisement Example 

The California Milk Processor brand shows that as a brand you should have bravery even in your slogan!

6. Apple: Get A MAC

Apple is one of those famous advertisement examples that we can’t miss. 

Although the ad is simple, it had a beneficial effect on Apple. Get a Mac is an Apple ad campaign officially launched on May 2, 2006, and ran for four years.

This is one of the excellent brand advertising examples that included a series of commercials, wherein a clever, cooler, and likable guy portraying Mac talks with a sedulous, dull, conceited, cranky, and nerdier man portraying PC. Each commercial is a conversation between the two, with Mac winning this conversation. 

It’s one of the best brand advertising campaign cases showing that Apple was the much better choice in a fun and dynamic method.

Apple
Apple

Is There Anything You Can Learn From This advertisement Example 

In terms of Apple company advertising we understand, brands should be professional, clever, and bold in creating ads.

7. Google: Year In Search Campaign

In 2001, Google produced its first end-of-year list, the Year-End Google Zeitgeist, which shows the most popular searches in the past year.  

From 2009 to 2012, Google published annual printed books that listed the top 10 of millions of search queries from the past 12 months.

From 2012 to 2015, Google produced a video that highlighted and memorialized some of the trends of the year.

This magnificent idea caused this ad to be named one of the best advertising examples that engaged people well.

Google Ads Campaigns
Google Ads Campaigns

Is There Anything You Can Learn From This advertisement Example 

Remind your clients how much you care about them. These stories bring out a range of feelings, but ultimately unite people.

8. Volkswagen: Think Small

In 1960, an exceptional advertising and public relations firm was founded by Doyle Dane & Bernbach (DDB), which had one of the most successful ad campaigns of the twentieth century, as stated by Ad Age.

Among all ad campaign examples, the Think Small campaign focused on being modest, honest, and self-deprecating.

The biggest challenge in their campaign was to change the mind of their target audience, who believed the only superb vehicle was a large vehicle. 

Volkswagen manufactured a car that did not exceed 72 miles per hour, but it then proceeded to swing where it hit several benefits such as a decreased need for repairs and lower gas consumption. 

This famous ad campaign paired with the VW label appealed to the American audience.

Think Small
Think Small

Is There Anything You Can Learn From This advertisement Example 

Do not hide your quality, your company, or your products and services. Consumers love authenticity and accessibility.

9. Starbucks: #WhatsYourName

One of the most popular and famous advertisement examples is Starbucks. Its iconic campaign has been run since 2020 with the slogan ‘what’s your name?’ 

This advertisement campaign aimed to represent and motivate transgender individuals to use their preferred name instead of their given name. This ad campaign sets the scene where new members of the transgender community are changing their identities to their new names for the very first time over a card.

Giving your name to the barista may seem unimportant to other people, but for the LGBTQIA+ community, it is the moment when they can cement their new identity. This itself motivated the campaign to be named among the top political advertisements.

Starbucks Advertisement Example
Starbucks Advertisement Example

Is There Anything You Can Learn From This advertisement Example 

Now, from this ad campaign example, we learn to respect all communities, also, always pay attention to them to have their support. 

10. Airbnb: #Live There Campaign

‘Live there campaign’ is one of the best advertising campaigns for Airbnb. 

This ad campaign aims to make people think of life in other locations rather than just being a visitor – no matter how short their trip is to that place.

Airbnb is becoming more and more popular with people from many countries because this campaign highlights the positive aspects of staying at someone’s home.

Airbnb, Live There
Airbnb, Live There

Is There Anything You Can Learn From This advertisement Example 

Airbnb started a huge change when it ran its ‘live there campaign.’ And it achieved great results from this change, so, never be afraid to start new things and welcome changes in your business.

11. Dos Equis: The Most Interesting Man in the World

If you know him you should know that he always smokes Cuban cigars and drinks Dos Equis beers.

Should you use luxury items in your ads, such as cigars and beer, make sure to make them look interesting like Dos Equis who is lucky enough.

And it is his final catchphrase in every commercial that everybody adores – ‘I don’t always drink beer, but when I do, I prefer Dos Equis. Stay thirsty my friends.’

 Dos Equis
Dos Equis

Is There Anything You Can Learn From This advertisement Example 

Being memorable matters; how do you achieve it? We leave it to your creativity. Today, we have a culture full of memes, taglines, and all sorts of materials that one needs to become ubiquitous.  

12.  Burger King: Moldy Whopper

Burger king has one of the most exciting advertising examples. This company released a time-lapse video to showcase its signature burger rotting over 34 days to prove it contains no artificial preservatives. 

The idea of video was targeted at its longtime competitor, McDonald’s, and the perception that its hamburgers have an excessive amount of preservatives.

Burger King Ad
Burger King Ad

Is There Anything You Can Learn From This advertisement Example 

Creativity, risk, and being comical are not always enough. Sometimes you should dare to target your competitors smartly and give your audience a good reason to opt for you.    

13. Dove: Real Beauty

An American personal care brand with the slogan ‘Real Beauty.’

This company launched an innovative brand marketing campaign for real beauty 17 years ago to encourage women and young girls to acknowledge and treasure their natural bodies. 

Dove assigned an FBI sketch artist to draw models based on how they described themselves and then from how someone else would depict them.

As the illustrations were always significantly different; in the end, Dove revealed a controversial statistic: Currently, only 2 out of every 100 women on the planet are comfortable and confident with how they look.

And the Dove mind-altering ads campaign became one of the most successful advertisement examples. 

Dove: Real Beauty
Dove, Real Beauty

Is There Anything You Can Learn From This advertisement Example 

By trying to show its customer the importance of real beauty, which means who you are not who you fake to be, Dove proves the importance of conveying messages to society that helps to improve its values. 

14.  KFC: ‘FCK’

In February 2018, KFC’s business in the U.K. ran out of chicken. That’s strange but true!

Well, it certainly shocked the business owners too, but they handled the situation deftly by asking a creative team of artists to come up with a sincere idea to apologize. 

And that turned into one of the most iconic campaigns for KFC. 

An empty bucket of fried chicken that reads ‘FCK’ rather than ‘KFC’, an intentional rearrangement of the three initials to show they know how embarrassing it was while they make fun of it in a creative way. 

You’ve read the word ‘FCK’ already, right?   

KFC
KFC

Is There Anything You Can Learn From This advertisement Example 

Never shy away from admitting a mistake. If you’re confident this will never go out of control again, be cool about it. Sometimes admitting to your mistakes can give you a once-in-a-lifetime opportunity to show people the human side of your business in a most creative way and that can stick in your mind for a very long time.

15. Always: #LikeaGirl

Throughout this ad, the Always brand hit a home run, not because it went viral after the commercial aired in the 2015 Super Bowl, but because this was a groundbreaking message that millions of people repeated long afterward.

The campaign initially introduced the idea that the dangers of playing sports ‘like a boy’ lead to a widespread stigma necessitating correction. Toward the end of the ad, the message was clear and encouraging: Girls are just as fit and capable as boys are, particularly during puberty.

Always Ad Campaign
Always Ad Campaign

Is There Anything You Can Learn From This advertisement Example 

Acknowledge not just your audience, but also the challenges they face particularly the ones that reflect your time or culture. Not all of the social questions are off-limits for advertisers and marketers. Take a stand on those you know your audience supports, and you’ll access a customer base that identifies with your passion.

FAQs On Advertisement Examples 

 Here are the FAQs turn, so let’s read the questions people also ask about the topic. Are you ready to start? 

#1. What Are Some Examples Of Advertising?

  1. Newspapers
  2. TV
  3. Billboard
  4. Internet (social media)
  5. Radio
  6. Direct mailers 

#2. What Is A Good Advertisement?

We think an excellent ad gratifies its audience emotionally and persuades them to purchase the product or service. Once connected, the ad’s rhetoric strongly influences the potential customer to buy or get what is offered. The individual finds a need for it and feels an intense drive to purchase the product.

Conclusion 

All in all, you read everything you need to know about the advertisement examples. Also, now you know all the valuable tips for different types of advertising and see all of the advertising samples for the big companies. 

What’s more, as a brand you need to promote your products on social media in a very intelligent way so Ainfluencer can run every kind of influencer marketing campaign for you to reach your target audiences. 

Try Ainfluencer for free now to start running your Instagram influencer marketing campaign.